Communication, Technology and Policy (BMassComm)
Course Code: B1230
This major provides students with skills and expertise for work in a contemporary media industry characterised by rapid change, convergence and technological innovation. Students also learn a range of writing and professional communication skills. Units cover new media technologies, governmental cultural and media policy, and the global media industry with a focus on Asian media. As part of the Mass Communication degree, students also learn about media audiences and public opinion and they also develop qualitative and quantitative communication research skills.
| Level: | Bachelor |
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| Qualification: | Bachelor of Mass Communication (BMassComm) in Communication, Technology and Policy |
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| Duration: | Murdoch: 3 years full-time or part-time equivalent; SMANUFED: 4 trimesters full-time or part-time equivalent |
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| Availability: | Murdoch campus (internal)
KDU College (Petaling Jaya, Malaysia) ['KDUPJ'] (internal) (by formal agreement) (language of instruction: English )
Singapore Manufacturing Federation ['SMANUFED'] (internal) (by formal agreement) (language of instruction: Engli |
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| Employment Prospects: | Graduates may follow career trajectories leading into media management, planning and promotion, with specialisations in Journalism and/or Public Relations depending on their choice of major. |
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